Tourism Promotions Board Philippines led a National Delegation with 21 Co-Exhibitors
The Tourism Promotions Board (TPB) Philippines successfully participated in the 33rd Incentive Travel & Conventions, Meetings Asia (IT&CMA) and the 28th CTW Asia-Pacific, held from 23–25 September 2025 at the Bangkok Convention Centre @ CentralWorld.
With the theme “MICE Philippines: We Take Your Business to Heart,” the Philippine delegation proudly highlighted the country’s growing reputation as a leading MICE destination in Asia, blending business excellence with authentic Filipino warmth and hospitality.
The Philippines’ national pavilion featured 21 Philippines World-Class co-exhibitors representing a cross-section of the country’s MICE and tourism sectors, including hotels and resorts, convention venues, tour operators/DMCs, and airline partners. Together, they showcased world-class meeting infrastructure, diverse incentive experiences, and the seamless services available in the Philippines’ regional MICE market.
Throughout the three-day event, the Philippine delegation engaged in business-to-business meetings with international buyers, primarily from the Asia-Pacific region. These sessions provided valuable opportunities to develop new partnerships, strengthen regional cooperation, and promote the Philippines as a destination where business truly thrives alongside culture and community.
“We looked forward to forging more meaningful international partnerships to strengthen the Philippines’ M.I.C.E. industry,” TPB representatives shared during the event, underscoring the country’s long-term commitment to sustainable and inclusive MICE growth.
The Philippines’ presence at IT&CMA 2025 reaffirmed its active role in the global MICE ecosystem, connecting people, ideas, and opportunities through events that come from the heart.
#ITCMA2025 #WeTakeYourBusinessToHeart #TPBgovph #LoveThePhilippine
